Social Media can really boost a good product!

Isn’t it nice if you can make an impact with your tweets and posts? That’s what I thought today while investigating our online learning registrations.
As you may know, Exasol offers free online learning – recently also combined with free certification. We have also recently changed our course curriculum to better suit customer demands.

Together with very many IT people being in home office, that all leads to quite high numbers in registrations to our online learning platform called Exacademy: 617 in 2020 so far.

That’s many for a still quite small training & certification department like ours, and we couldn’t possibly educate that many customers with instructor-led courses.

Today, I looked at the Exacademy registrations per day:

Roughly 10 per day on average, but 74 on March 27th. What happend that day? Now I looked at my tweets from March:

Tweet analytics shows:

Looks like these 2000 impressions contributed to the unusual high number of Exacademy enrollments, which makes me quite happy 🙂

By the way, we provided 200 free certification exams so far. Get your free Exasol online training together with a free certification now: training.exasol.com

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